Last month it was announced that both Google and Microsoft are putting together formal plans with Twitter and with Facebook to start including them in searches on google.com and bing.com. THIS IS HUGE!
Since Twitter hit the scene people have been grappling for the best business use of it. Some argue Twitter is a mass media tool, some argue it is best for one-on-one or small group communication, others might argues it is good for running specials and events. Quite frankly these are all good uses. The challenge is finding the right approach with it for your business and sticking with it. At least that has been my challenge.
But if everybody’s “Tweets” are soon to be indexed by search engines and start appearing as listings in peoples’ search results, this could be as far reaching as having the ability to literally search the minds of everyone in the world. Well, maybe that is an exaggeration but it does mean you would be able to search the conversations that people are publishing to their Twitter and Facebook accounts.
You thought blogging made it easy for the every day guy, gal, or business to have a voice, think of what Twitter and Facebook will make possible once this information can be sought out on search engines.
Roger Stix, Producer
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